We’ve spent years making squishy pink plus shapes for Plusnet. You might think turning one of them into a real-life cushion was a no-brainer. And you’d be right. But we did it anyway, sent it out to a couple of pink-loving interior design influencers, and the rest is history. A very, very small part of history perhaps but it’s by far the best performing post in Plusnet social history. If you’re into that kind of thing.