If your floor was cleaner than every surface in your home, how would that change your life?

Answering this question led us to create a world where floors are more appealing. Where you lie on your floor, eat on your floor, live on your floor. The opportunities opened up by your floor are limited only by your imagination. Kids instinctively know this to be true - maybe it’s time we learned from them.

We worked with Samuel Bradley for some imagery and Louis McCourt to create a film.